Originally published as Mumbai Vision 2010: Reporting the Future in TimeOut Mumbai, 19 November to 2 December 2004.
If you look left while crossing Haji Ali into Worli, the brightly-lit ground floor showroom of a well-known auto major is emblazoned with the words “Improving the Quality of Life”. You can’t miss it, because this is a congested junction, with cars queueing up at the next signal to ascend the Worli Fly-Over. Stuck in the gridlock, you’re forced to ponder the shiny cars and hopeful slogan, and try and forget the honking horns, choking exhaust fumes, and street kids trying to sell you fashion magazines, before the signal changes.
Surely the guys at McKinsey and Bombay First, who must also get stuck in traffic jams, would appreciate the irony. Their recent report on making the city “world-class” and yes, improving its “quality of life” has just joined the long queue of studies, reports, and consultancies on the city’s ascent to becoming a global city. Recent changes at the state and centre have shown the government is increasingly keen to step in and clear the traffic on the road to Mumbai 2010. Plans and strategies that piled up for decades are beginning to move, and the authorities are trying to play traffic cop between contending visions of the city’s future.
While McKinsey is a recent entrant into the global game of urban brand-building, city architects and planners are its most usual suspects. For the past several years, the media and corporate world in Mumbai have been arguing over the “death of the city”. There seems to be neither enough money nor political will to tackle the monstrous problems of housing, transport, infrastructure, and the city’s slipping position in the global economy. Visions of Mumbai have been stuck between the apathy of our elected representatives — the politicians — and the elitism of our un-elected representatives — the NGOs.